Rawbare in the Press

Where has Rawbare been featured?

India's press has been paying attention to Rawbare, from national business desks to lifestyle and fashion pages. Writers and reviewers have covered our launches, tested our sunglasses, and followed how the brand has grown. Every story is gathered here in one place. Tap any logo to read it in full.

The coverage, in detail

Financial ExpressGrowth

Rawbare sees a 300% surge in its customer base

BrandWagon coverage of Rawbare's rapid growth as a digital-first Indian eyewear brand.

Read on Financial Express →
Zee BusinessGrowth

The Rise of Rawbare: winning on retention, not reach

How Rawbare is growing through customer loyalty, with repeat purchase rate doubling to 21% and average order value up around 40% in its second year.

Read on Zee Business →
Read our announcement →
Business StandardLaunch

Rawbare Junior: premium sunglasses built for kids

The launch of Rawbare Junior, a kids range focused on durability, comfort and protection.

Read on Business Standard →
DNA IndiaFeature

Redefining vision and style with Rawbare eyewear

A feature on how Rawbare is reinventing eyewear for a younger, design-led generation.

Read on DNA India →
Navbharat TimesExpert feature

How to choose the right sunglasses to protect your eyes from UV

A Rawbare expert explains how to pick sunglasses that keep eyes healthy through the Indian summer.

Read on Navbharat Times →
The TribuneExpansion

Rawbare opens its first offline experience centre

Coverage of Rawbare's move into offline retail as the next step in its growth.

Read on The Tribune →
ThePrintLaunch

A new Rawbare sunglasses collection for teens and college goers

The launch of a youth-focused sunglasses range.

Read on ThePrint →
Mid-DayLaunch

Rawbare launches the City Pop collection

A culture-driven eyewear line inspired by iconic Indian cities.

Read on Mid-Day →
Republic WorldReview

Rawbare Sunglasses Review: are they worth the hype?

An independent review of Rawbare's design and quality.

Read on Republic World →
MensXPFeature

Rawbare vs designer sunglasses

A comparison of Rawbare against established designer eyewear.

Read on MensXP →
MensXPCampaign

Rawbare launches the Festival of Shades

Coverage of Rawbare's festive campaign across its full range.

Read on MensXP →
The Hans IndiaProduct feature

Rawbare Day Night sunglasses

A look at Rawbare's Day Night sunglasses and its direct-to-consumer approach.

Read on The Hans India →
RVCJCelebrity feature

From Ravindra Jadeja to Krystle D'Souza: the Rawbare style trend

How Rawbare became a sunglasses pick among well-known names across cricket and screen.

Read on RVCJ →

What has Rawbare been recognised for?

Alongside press coverage, Rawbare and its founder have been recognised at several industry awards.

Adgully DIGIXX 2026
Gold, Lifestyle & Accessories
Founder and CEO Affan Ahmad also honoured as a DIGIXX Luminary. Covered by The Tribune, Devdiscourse and Lokmat Times. Read →
Adgully MAA Award 2025
Lifestyle Brand Campaign
Recognised for marketing innovation. Read on Business Standard →
ET Now Business Conclave
Emerging Eyewear Brand of the Year
Adgully ScreenXX 2025
Emerging Brand of the Year
Plus Best Influencer Strategist for Affan Ahmad.
Millennial Achievers
Founder recognition
For Affan Ahmad.

Frequently asked questions

Where has Rawbare been featured in the media?
Rawbare has been featured by Financial Express, Business Standard, Zee Business, DNA India, Navbharat Times, The Tribune, ThePrint, Mid-Day, Republic World, MensXP, The Hans India and RVCJ, among others.
What awards has Rawbare won?
Rawbare won Gold in Lifestyle and Accessories at the Adgully DIGIXX 2026 Awards, with founder Affan Ahmad honoured as a DIGIXX Luminary. It also received the Adgully MAA Award 2025, the ET Now Emerging Eyewear Brand of the Year, and Adgully ScreenXX recognition.
What did Zee Business say about Rawbare?
Zee Business reported that Rawbare is growing on retention rather than reach, with its repeat purchase rate rising from around 10% to 21% and average order value increasing around 40% in its second financial year.
How can media contact Rawbare?
For media and investor enquiries, write to info@rawbare.com.
For media: press enquiries, brand assets and interviews, write to info@rawbare.com.

Real. Rare. Rawbare.