Rawbare in the Press
Rawbare has been covered by national business desks, lifestyle pages and industry media. Our launches, our growth and our awards are all collected here, with a link to each story.
18
Publications
8
Industry awards
3
Founder honours
As featured in
Where Rawbare has been featured
The coverage
Stories about Rawbare
How Rawbare is turning consumer questions into its biggest marketing advantage
Founder Affan Ahmad on building trust through transparency, education-led content and creator partnerships.
Read on AdgullyThe rise of Rawbare: winning on retention, not reach
Repeat purchase rate doubled to 21% and average order value rose around 40% in the second year.
Read on Zee BusinessRawbare sees a 300% surge in its customer base
BrandWagon coverage of Rawbare's growth as a digital-first Indian eyewear brand.
Read on Financial ExpressRawbare Junior: premium sunglasses built for kids
The launch of a kids range focused on durability, comfort and protection.
Read on Business StandardRedefining vision and style with Rawbare eyewear
How Rawbare designs eyewear for a younger, design-led generation.
Read on DNA IndiaHow to choose sunglasses that protect your eyes from UV
A Rawbare expert on picking sunglasses for the Indian summer.
Read on Navbharat TimesRawbare opens its first offline experience centre
Rawbare's move into offline retail with its Andheri store.
Read on The TribuneA new Rawbare collection for teens and college goers
The launch of a youth-focused sunglasses range.
Read on ThePrintRawbare launches the City Pop collection
An eyewear line inspired by iconic Indian cities.
Read on Mid-DayRawbare sunglasses review: are they worth the hype?
An independent review of Rawbare's design and quality.
Read on Republic WorldRawbare vs designer sunglasses
MensXP puts Rawbare side by side with designer eyewear.
Read on MensXPRawbare launches the Festival of Shades
Coverage of Rawbare's festive campaign across its full range.
Read on MensXPRawbare Day Night sunglasses
A look at the Day Night range and Rawbare's direct-to-consumer approach.
Read on The Hans IndiaFrom Ravindra Jadeja to Krystle D'Souza: the Rawbare style trend
How Rawbare became a pick among well-known names from cricket and screen.
Read on RVCJRavindra Jadeja among the cricketers known for their sunglasses style
CricTracker notes Jadeja is often seen in Rawbare sunglasses.
Read on CricTrackerHow Rawbare built its customer base on trust, not discounts
Rawbare's first three years, built on design, quality and trust.
Read on The Logical IndianRawbare marks three years, building a premium brand on trust over price
A case study on Rawbare's premium positioning and strong repeat rate.
Read on Marketing MindHow Rawbare built a loyal eyewear brand in three years without chasing discounts
The repeat purchase rate as proof that product and trust drove growth.
Read on The Second AngleRecognition
Awards
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ET Now Business Conclave & Awards 2026
Excellence in Consumer Choice Eyewear Brand
West Edition, Sahara Star, Mumbai, 28 August 2026. Read on ANI
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Adgully MAA Awards 2026
Best D2C Brand of the Year
CMOs’ Charcha Kolkata 2026, The LaLiT Great Eastern, Kolkata. Read on ANI
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Mid-day Showbiz Icons 2026
The Luxurious and Visionary Eyewear Brand of the Year
Founder Affan Ahmad received the award in Mumbai. Read on The Tribune
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Adgully DIGIXX 2026
Gold, Lifestyle & Accessories
Founder Affan Ahmad also honoured as a DIGIXX Luminary. Read on The Tribune
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Adgully MAA Award 2025
Lifestyle Brand Campaign
Founder Affan Ahmad also named D2C Growth Leader of the Year. Read on Business Standard
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Adgully ScreenXX 2025
Emerging Brand of the Year
Plus Best Influencer Strategist for Affan Ahmad.
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ET Now Business Conclave 2025
Emerging Eyewear Brand of the Year
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Millennial Achievers Awards 2025
Emerging Eyewear Brand of the Year
Presented by Marketing Mind.
Frequently asked questions
Where has Rawbare been featured in the media?
Rawbare has been featured by Financial Express, Zee Business, Business Standard, DNA India, Navbharat Times, The Tribune, ThePrint, Mid-Day, Republic World, MensXP, The Hans India, RVCJ, The Logical Indian, Marketing Mind, The Second Angle, Adgully, ANI and CricTracker, among others.
What awards has Rawbare won?
Rawbare has won eight industry awards, including Excellence in Consumer Choice Eyewear Brand at the ET Now Business Conclave & Awards 2026, Best D2C Brand of the Year at Adgully’s MAA Awards 2026, The Luxurious and Visionary Eyewear Brand of the Year at the Mid-day Showbiz Icons 2026, and Gold in Lifestyle & Accessories at Adgully DIGIXX 2026.
What did Zee Business say about Rawbare?
Zee Business reported that Rawbare is growing on retention rather than reach, with its repeat purchase rate rising from around 10% to 21% and average order value increasing around 40% in its second financial year.
How can media contact Rawbare?
For press enquiries, brand assets and interviews, write to info@rawbare.com.
For media
For press enquiries, brand assets and interview requests, write to our team.
Email info@rawbare.com About Rawbare
